Designing Intelligent Products. Building Organizations Ready for the AI Era.

brian ross

HI THERE. I’M BRIAN.

I am a design leader with deep expertise in driving business and user growth across enterprise products, B2B2C platforms, and marketplaces.

AI is reshaping how products are built and how organizations operate.

Design leaders must now guide how intelligent systems are introduced, governed, and experienced by people.

My work focuses on helping organizations turn AI capability into real product value—through thoughtful design, strong partnerships with technology, and environments that enable teams to experiment and learn at scale.

I'm dedicated to guiding people to succeed and proactively removing roadblocks in their way.

MORE ABOUT ME

I’m a maker at heart, using design, art, and empathy to bring ideas to life and lift the people around me.

RECENT SUCCESS STORIES

Driving impact that matters.

Transformed the Plan Focus platform, increasing market share by 18% and CSAT by 11 points

Launched ad innovations including shoppable video and Caper Cart, driving $500M+ in incremental revenue and a 6% lift in cart size 

Scaled Facebook Reels Ads 
to 75% of advertisers, unlocking a $10B+ annualized revenue run rate in return